{"id":3050,"date":"2025-01-28T15:12:10","date_gmt":"2025-01-28T14:12:10","guid":{"rendered":"https:\/\/visionaere.de\/news\/bfw-real-estate-association"},"modified":"2025-03-14T17:02:50","modified_gmt":"2025-03-14T16:02:50","slug":"bfw-real-estate-association","status":"publish","type":"post","link":"https:\/\/visionaere.de\/en\/blog\/bfw-real-estate-association\/","title":{"rendered":"BFW Real Estate Association"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-wide-width\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1551\" height=\"1080\" src=\"https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3.jpg\" alt=\"\" class=\"wp-image-1385\" srcset=\"https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3.jpg 1551w, https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3-300x209.jpg 300w, https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3-1024x713.jpg 1024w, https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3-768x535.jpg 768w, https:\/\/visionaere.de\/wp-content\/uploads\/2024\/12\/csm_VIS_BFW_Quote_f41a5ae8f3-1536x1070.jpg 1536w\" sizes=\"auto, (max-width: 1551px) 100vw, 1551px\" \/><\/figure>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-1\" style=\"color:#d3b648\">&#8220;The BFW Newsroom will become an important multiplier for our association. The various channels offer industry experts direct access to relevant topics such as the market, technology, law, taxes and responsibility &#8211; and ensure that users can intuitively find what they are looking for.<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Christian Bruch<\/strong><br\/>Federal Managing Director of the BFW<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">When designing the newsroom, the focus was on efficient usability on all device types. Regardless of whether users visit the portal on a mobile device, tablet or PC: The Info Hub offers fast and targeted access. &#8220;Through innovative design and modern technical implementation, we are providing the BFW with a contemporary communication tool for its growing content offering,&#8221; says Jan L\u00fctzen, Creative Director at Visionaere. In the newsroom, BFW members and interested parties from the press, politics and the public can access the specialist information that is also distributed in the printed FWW magazine up to two weeks earlier.     <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In addition to the information portal, which was developed as a responsive web application based on the WordPress content management system, Visionaere supplied an extensive image pool for the BFW editors. &#8220;Our many years of work for associations and real estate companies as well as our experience with the digitalization of customer and member magazines helped us to provide BFW with a powerful tool,&#8221; explains Jan L\u00fctzen. Visionaere will also support the newsroom in day-to-day business and gradually develop it further together with BFW.    <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><br\/>About the BFW<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The BFW Bundesverband Freier Immobilien- und Wohnungsunternehmen e. V. (Federal Association of Independent Real Estate and Housing Companies) represents the interests of the medium-sized real estate industry. It currently has around 1,600 member companies. As the umbrella organization, the BFW is consulted by state parliaments and the Bundestag in legislative procedures relevant to the sector. The member companies account for 50 percent of new residential construction and 30 percent of new commercial construction. They therefore have a decisive influence on current and future living and working conditions in Germany. With a housing stock of 3.1 million apartments, they manage more than 14 percent of the entire rented housing stock in Germany. In addition, the member companies manage commercial premises with around 38 million square meters of usable space.<br\/>More information: <a href=\"http:\/\/www.bfw-bund.de\" target=\"_blank\" rel=\"noreferrer noopener\">www.bfw-bund.de<\/a>      <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/visionaere.de\/news\/immobilienverband-bfw\">View project<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Project scope<\/strong><br\/>Strategy consulting<br\/>Digital editorial<br\/>Newsroom website<br\/>Image editing\/image pool<br\/>CMS Typo3<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Project start<\/strong><br\/>May 2020<br\/><br\/><strong>Livegang<\/strong><br\/>September 2020<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Client<\/strong><br\/>BFW Bundesverband Freier Immobilienentwickler e. V.<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Sector<\/strong><br\/>Associations<br\/>Real estate<br\/><br\/><strong>Website<\/strong><br\/><a href=\"http:\/\/www.bfw-newsroom.de\" target=\"_blank\" rel=\"noreferrer noopener\">www.bfw-newsroom.de<\/a><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/visionaere.de\/news\/immobilienverband-bfw\">View project<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group is-style-wide-width has-color-light-grey-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n\n    <div id=\"vs-single-contact\" class=\"vs-single-contact \" >\n        <div class=\"vs-single-contact__left\">\n                            <div class=\"vs-contact__content vs-wysiwyg\">\n                    <div class=\"column is-5-tablet rich-text\">\n<h3>What can we do for you?<\/h3>\n<p>Are you facing similar challenges to the BFW? Would you like to bring your print magazine to the web or distribute your content more quickly to your target groups on all channels?  Talk to us. As your partner, we work with you to analyze the potential of storytelling, digital newsrooms and social media hubs.<\/p>\n<\/div>\n\n                <\/div>\n                    <\/div>\n        <div class=\"vs-single-contact__right\">\n            <div class=\"vs-contact__content vs-wysiwyg\">\n                <h3>Contact<\/h3>\n                                                <img decoding=\"async\" src=\"https:\/\/visionaere.de\/wp-content\/uploads\/2024\/07\/visionaere-jan-luetzen-kontakt.jpg\" loading=\"lazy\" alt=\"\" \/>\n                <p class=\"is-style-info-text\"><strong>Jan L\u00fctzen<\/strong><\/p>\n                <p class=\"is-style-info-text\">Gesch\u00e4ftsf\u00fchrer Kreation<\/p>\n                <p class=\"is-style-info-text\"> 030 78 09 66 &#8211; 72<\/p>\n                                <div class=\"vs-contact__social-links\">\n                    <a href=\"mailto:jan.luetzen@visionaere.de\" target=\"_blank\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42\" height=\"42\" viewBox=\"0 0 42 42\" fill=\"none\">\n                            <g clip-path=\"url(#clip0_487_124)\">\n                            <path d=\"M21 1C32.0444 1 41 9.95562 41 21C41 32.0444 32.0444 41 21 41C9.95562 41 1 32.0444 1 21C1 9.95562 9.95562 1 21 1Z\" stroke=\"black\" stroke-width=\"2\" stroke-miterlimit=\"10\"\/>\n                            <path d=\"M11 14V27H30V14H11ZM11.76 15.7818L17.5512 20.5038L11.76 25.2259V15.7856V15.7818ZM29.24 26.2353H11.76V26.2047L18.1554 20.9932L18.5886 21.345C19.1434 21.7962 19.8236 22.0218 20.5038 22.0218C21.184 22.0218 21.8642 21.7962 22.419 21.345L22.8522 20.9932L29.2476 26.2047V26.2353H29.24ZM29.24 25.2221L23.4488 20.5L29.24 15.7779V25.2182V25.2221ZM29.24 14.7953L21.9364 20.7485C21.1042 21.4253 19.8958 21.4253 19.0674 20.7485L11.7638 14.7953V14.7647H29.2438V14.7953H29.24Z\" fill=\"black\" stroke=\"black\"\/>\n                            <\/g>\n                            <defs>\n                            <clipPath id=\"clip0_487_124\">\n                            <rect width=\"42\" height=\"42\" fill=\"white\"\/>\n                            <\/clipPath>\n                            <\/defs>\n                        <\/svg>\n                    <\/a> \n                                            <a href=\"https:\/\/www.linkedin.com\/in\/jan-l%C3%BCtzen-021957163\/\" target=\"_blank\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42\" height=\"42\" viewBox=\"0 0 42 42\" fill=\"none\">\n                                <g clip-path=\"url(#clip0_487_127)\">\n                                <path d=\"M21 1C32.0444 1 41 9.95562 41 21C41 32.0444 32.0444 41 21 41C9.95562 41 1 32.0444 1 21C1 9.95562 9.95562 1 21 1Z\" stroke=\"black\" stroke-width=\"2\" stroke-miterlimit=\"10\"\/>\n                                <path d=\"M16.3333 17.5H12.8333V28H16.3333V17.5Z\" fill=\"black\"\/>\n                                <path d=\"M16.3333 14.5835C16.3333 15.5547 15.6568 16.3335 14.5715 16.3335H14.5557C13.5097 16.3335 12.8333 15.5547 12.8333 14.5835C12.8333 13.6122 13.5254 12.8335 14.595 12.8335C15.6647 12.8335 16.3175 13.586 16.3333 14.5835Z\" fill=\"black\"\/>\n                                <path d=\"M29.1667 27.9911H25.7247V22.497C25.7247 21.1213 25.2292 20.1805 23.9863 20.1805C23.0389 20.1805 22.4739 20.8195 22.2218 21.432C22.1349 21.6538 22.1088 21.9556 22.1088 22.2663V28H18.6667C18.6667 28 18.7102 18.6982 18.6667 17.7396H22.1088V19.1953C22.5608 18.4941 23.3778 17.5 25.2119 17.5C27.4718 17.5 29.1667 18.9645 29.1667 22.1154V28V27.9911Z\" fill=\"black\"\/>\n                                <path d=\"M14.8401 12.6152V12.585C14.8401 12.585 14.825 12.6077 14.8174 12.6152H14.8401Z\" fill=\"black\"\/>\n                                <\/g>\n                                <defs>\n                                <clipPath id=\"clip0_487_127\">\n                                <rect width=\"42\" height=\"42\" fill=\"white\"\/>\n                                <\/clipPath>\n                                <\/defs>\n                            <\/svg>\n                        <\/a>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n  \n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;The BFW Newsroom will become an important multiplier for our association. The various channels offer industry experts direct access to relevant topics such as the market, technology, law, taxes and responsibility &#8211; and ensure that users can intuitively find what they are looking for. Christian BruchFederal Managing Director of the BFW When designing the newsroom, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"content-type":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-3050","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/comments?post=3050"}],"version-history":[{"count":1,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3050\/revisions"}],"predecessor-version":[{"id":3051,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3050\/revisions\/3051"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/media\/2736"}],"wp:attachment":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/media?parent=3050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/categories?post=3050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/tags?post=3050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}