{"id":3061,"date":"2025-01-28T15:10:32","date_gmt":"2025-01-28T14:10:32","guid":{"rendered":"https:\/\/visionaere.de\/news\/assenagon"},"modified":"2025-03-14T17:05:23","modified_gmt":"2025-03-14T16:05:23","slug":"assenagon","status":"publish","type":"post","link":"https:\/\/visionaere.de\/en\/blog\/assenagon\/","title":{"rendered":"Assenagon"},"content":{"rendered":"\n<div class=\"wp-block-group is-style-wide-width\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1714\" height=\"1080\" src=\"https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317.jpg\" alt=\"\" class=\"wp-image-1702\" style=\"aspect-ratio:4\/3;object-fit:cover\" srcset=\"https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317.jpg 1714w, https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317-300x189.jpg 300w, https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317-1024x645.jpg 1024w, https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317-768x484.jpg 768w, https:\/\/visionaere.de\/wp-content\/uploads\/2025\/01\/csm_vis-web-pic-news-assenagon_bdfa68d317-1536x968.jpg 1536w\" sizes=\"auto, (max-width: 1714px) 100vw, 1714px\" \/><\/figure>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Based on an intensive analysis of the competition, Visionaere developed a strategic positioning concept that places the proven risk management expertise of the fund specialists even more strongly at the center of the brand and online presence.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of the relaunch, the corporate website, the company logo, the central brand message, as well as the corporate fonts, color scheme and visual language were given a makeover. The result is a modern brand and online presence that clearly sets Assenagon apart from the competition. <\/p>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-color has-link-color wp-elements-1\" style=\"color:#e35b06\">&#8220;Visionaere&#8217;s overall package convinced us: from the initial analysis of the competitive environment to the strategic concept and the creative and technical implementation. The result reflects our self-image in an authentic way.&#8221;  <\/h2>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Sabine Hilgner<\/strong><br\/>Executive Director, Head of PR,<br\/>Marketing &amp; Events at Assenagon<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-wide\"\/>\n\n\n\n<div style=\"height:75px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">About Assenagon<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Assenagon specializes in fund-linked active risk management. With branches in Munich, Frankfurt am Main, Luxembourg and Zurich, the company manages a fund volume of more than \u20ac17 billion for its institutional and private investors. You can find more information about Assenagon at <a href=\"http:\/\/www.assenagon.de\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.assenagon.com.<\/a>  <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Project scope<\/strong><br\/>Website relaunch<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Project start<\/strong><br\/>June 2015<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Client<\/strong><br\/>Assenagon<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Sector<\/strong><br\/>Banks &amp; Financial Clients<\/p>\n\n\n\n<p class=\"is-style-info-text wp-block-paragraph\"><strong>Website<\/strong><br\/><a href=\"https:\/\/assenagon.de\" target=\"_blank\" rel=\"noreferrer noopener\"><\/a><a href=\"https:\/\/assenagon.com\" target=\"_blank\" rel=\"noreferrer noopener\">www.assenagon.com<\/a><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/visionaere.de\/en\/projects\/apoasset\/\">View project<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-group is-style-wide-width has-color-light-grey-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n\n\n    <div id=\"vs-single-contact\" class=\"vs-single-contact \" >\n        <div class=\"vs-single-contact__left\">\n                            <div class=\"vs-contact__content vs-wysiwyg\">\n                    <div class=\"column is-5-tablet rich-text\">\n<h3>What can we do for you?<\/h3>\n<p>Are you facing similar challenges to Assenagon? Are you planning a relaunch or would you like to reposition your brand? Talk to us. As a partner, we offer interactive brand experiences and complete digital solutions from a single source.<\/p>\n<\/div>\n\n                <\/div>\n                    <\/div>\n        <div class=\"vs-single-contact__right\">\n            <div class=\"vs-contact__content vs-wysiwyg\">\n                <h3>Contact<\/h3>\n                                                <img decoding=\"async\" src=\"https:\/\/visionaere.de\/wp-content\/uploads\/2024\/07\/csm_visionaere-sven-luetzen-kontakt_f2ade3d027.jpg\" loading=\"lazy\" alt=\"\" \/>\n                <p class=\"is-style-info-text\"><strong>Sven L\u00fctzen<\/strong><\/p>\n                <p class=\"is-style-info-text\">Gesch\u00e4ftsf\u00fchrer Strategie<\/p>\n                <p class=\"is-style-info-text\">030 78 09 66 &#8211; 71<\/p>\n                                <div class=\"vs-contact__social-links\">\n                    <a href=\"mailto:sven.luetzen@visionaere.de\" target=\"_blank\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42\" height=\"42\" viewBox=\"0 0 42 42\" fill=\"none\">\n                            <g clip-path=\"url(#clip0_487_124)\">\n                            <path d=\"M21 1C32.0444 1 41 9.95562 41 21C41 32.0444 32.0444 41 21 41C9.95562 41 1 32.0444 1 21C1 9.95562 9.95562 1 21 1Z\" stroke=\"black\" stroke-width=\"2\" stroke-miterlimit=\"10\"\/>\n                            <path d=\"M11 14V27H30V14H11ZM11.76 15.7818L17.5512 20.5038L11.76 25.2259V15.7856V15.7818ZM29.24 26.2353H11.76V26.2047L18.1554 20.9932L18.5886 21.345C19.1434 21.7962 19.8236 22.0218 20.5038 22.0218C21.184 22.0218 21.8642 21.7962 22.419 21.345L22.8522 20.9932L29.2476 26.2047V26.2353H29.24ZM29.24 25.2221L23.4488 20.5L29.24 15.7779V25.2182V25.2221ZM29.24 14.7953L21.9364 20.7485C21.1042 21.4253 19.8958 21.4253 19.0674 20.7485L11.7638 14.7953V14.7647H29.2438V14.7953H29.24Z\" fill=\"black\" stroke=\"black\"\/>\n                            <\/g>\n                            <defs>\n                            <clipPath id=\"clip0_487_124\">\n                            <rect width=\"42\" height=\"42\" fill=\"white\"\/>\n                            <\/clipPath>\n                            <\/defs>\n                        <\/svg>\n                    <\/a> \n                                            <a href=\"https:\/\/linkedin.com\/in\/sven-l\u00fctzen-73388118\" target=\"_blank\">\n                            <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"42\" height=\"42\" viewBox=\"0 0 42 42\" fill=\"none\">\n                                <g clip-path=\"url(#clip0_487_127)\">\n                                <path d=\"M21 1C32.0444 1 41 9.95562 41 21C41 32.0444 32.0444 41 21 41C9.95562 41 1 32.0444 1 21C1 9.95562 9.95562 1 21 1Z\" stroke=\"black\" stroke-width=\"2\" stroke-miterlimit=\"10\"\/>\n                                <path d=\"M16.3333 17.5H12.8333V28H16.3333V17.5Z\" fill=\"black\"\/>\n                                <path d=\"M16.3333 14.5835C16.3333 15.5547 15.6568 16.3335 14.5715 16.3335H14.5557C13.5097 16.3335 12.8333 15.5547 12.8333 14.5835C12.8333 13.6122 13.5254 12.8335 14.595 12.8335C15.6647 12.8335 16.3175 13.586 16.3333 14.5835Z\" fill=\"black\"\/>\n                                <path d=\"M29.1667 27.9911H25.7247V22.497C25.7247 21.1213 25.2292 20.1805 23.9863 20.1805C23.0389 20.1805 22.4739 20.8195 22.2218 21.432C22.1349 21.6538 22.1088 21.9556 22.1088 22.2663V28H18.6667C18.6667 28 18.7102 18.6982 18.6667 17.7396H22.1088V19.1953C22.5608 18.4941 23.3778 17.5 25.2119 17.5C27.4718 17.5 29.1667 18.9645 29.1667 22.1154V28V27.9911Z\" fill=\"black\"\/>\n                                <path d=\"M14.8401 12.6152V12.585C14.8401 12.585 14.825 12.6077 14.8174 12.6152H14.8401Z\" fill=\"black\"\/>\n                                <\/g>\n                                <defs>\n                                <clipPath id=\"clip0_487_127\">\n                                <rect width=\"42\" height=\"42\" fill=\"white\"\/>\n                                <\/clipPath>\n                                <\/defs>\n                            <\/svg>\n                        <\/a>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n    \n  \n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Based on an intensive analysis of the competition, Visionaere developed a strategic positioning concept that places the proven risk management expertise of the fund specialists even more strongly at the center of the brand and online presence. As part of the relaunch, the corporate website, the company logo, the central brand message, as well as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2739,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"content-type":"","footnotes":""},"categories":[22],"tags":[],"class_list":["post-3061","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-en"],"acf":[],"_links":{"self":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/comments?post=3061"}],"version-history":[{"count":1,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3061\/revisions"}],"predecessor-version":[{"id":3062,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/posts\/3061\/revisions\/3062"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/media\/2739"}],"wp:attachment":[{"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/media?parent=3061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/categories?post=3061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/visionaere.de\/en\/wp-json\/wp\/v2\/tags?post=3061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}